Mary-Kate and Ashley Olsen Hit the High Street
20th OF June 2012
Mary Kate and Ashley Olsen are expanding their high street offering with a collection for Stylemint.
The Olsen twins - who have gone from child TV stars to fashion heavyweights - have had major success with their labels The Row and Elizabeth and James.
The designer twins debuted their Stylemint collection in the US a year ago and will now see the line in the UK.
Already attracting a celebrity following, including Rachel Bilson, Chloe Moretz and Dakota Fanning, the range is aimed at making fashion affordable, with most items, such as tops, dresses and skirts costing under £20.
Earlier this month, Mary-Kate and Ashley were named Council of Fashion Deisgners of America (CFDA)'s Womenswear Designer of the Year for The Row.
That hasn't been the duo's only recent success - their Superga sneaker range collab with Steve Madden was an instant hit.
Ashley said, "When we first met with Steve Madden, who we've collaborated with for a long time, I was wearing my old, beat-up Supergas and he said, 'Oh I've been wanting to buy that company,' and I said, 'Well, you know if you do, please think of us.'
"Now our styles for The Row have sold out in a matter of hours when they first came online, and we're thrilled, we really are."
Mary-Kate and Ashley are not the only celebrities to team with Stylemint, as singer Cheryl Cole previously launched a shoe range through the site.
Share your comments
Top Fashion Stories
Cashmere Care and Bespoke Shop...
Whenever we are lucky enough to find ourselves in ...READ MORE
Fashion Wrap: Nicole Kidman Fo...
Nicole Kidman is going to be all over fashion news...READ MORE
Fashion Wrap: Hedi Slimane Dre...
This week we go from the heights of rock n' roll, ...READ MORE
Cate Blanchett for Giorgio Arm...
Cate Blanchett has stepped out in Milan for an exc...READ MORE
Colon Hydrotherapy: Benefits, ...
Colon therapy, colonic irrigation, or colon hydrot...READ MORE
Editor Loves: Best Winter Frag...
I’d like to think that it’s the fragrance that...READ MORE